Business
IIBD Business Services
We specialize in four areas key to your business success:
- Management Development Courses: Competitive Market–Driven Strategies and Competitive Healthcare Strategies are both customized courses that combine lecture / discussion sessions that focus on the strategic principles and our SABRE™ or StHEALTH® business simulation where participants get to apply and test those same strategic principles in a very realistic and very competitive simulated market place
- Strategy workshops Coordinating and galvanizing a team to focus on core set of objectives is vital any business leaders success. Customized workshops guide your team through all phases of developing a market driven business strategy. The outcome is a strategy that is effective, implementable, measurable and agreed upon by all team members. When the workshop is done so is your business strategy!
- Market research Many customers struggle to understand their market place depending on anecdotes and sales force observations for market insight. IIBD's Customer InSight™ Survey is conjoint technique that helps you understand why customers purchase, what they will pay and what market share you can expect. Information from this powerful research technique has successfully launched numerous new products!
- SABRE™ and StHEALTH® simulations are proprietary business simulations that are customized to support management development programs. These same simulations are used on MBA and executive development courses at Wharton School of Management, IMD in Switzerland, U of Chicago, UNC and many other leading institutions around the world.
Executives who take our courses acquire specific skills, methods and tools to develop, launch and manage high value products. IIBD – turning knowledge into action
