Customized Courses

Customized Marketing and Business Strategy Programs

IIBD provides formal and informal methods to achieve enterprise learning transference. Formal "instructor lead training" will often be supported with various informal learning solutions (e-learning, knowledge portals, social networks, communities of practice).

The IIBD Academy marketing system can be implemented in your company as a enterprise wide learning framework or as an individual learning event.

The following individual courses are available for customization for your company.

• Marketing Fundamentals - Using the SABRE or StHEALTH simulation
• Market Research - Demystify the world of primary and secondary market research
• Finance for Marketing Managers
• Segmentation
• Positioning
• Competitive Market-Driven Strategy
• New Product Launch Strategies

The courses are delivered by recognized global leaders and supported with our StHEALTH™ simulation.

For more information, please contact Donald Dwyer at 1-866-940-0648 or by email.